Southern Wine & Spirits of Florida Announces Newly-Created North and South Divisions
Newly-Configured North Division to Enhance Statewide Selling Excellence and Operational Efficiency for Customers and Suppliers Alike

Barry Zeidwig Named Vice President, General Manager of Newly Created North Division

Richard Booth, Vice President, General Manager to Head Company’s South Division

MIAMI--Steve Power, Executive Vice President, General Manager of Southern Wine & Spirits of Florida, a division of Southern Wine & Spirits of America, Inc. the nation’s leading wine and spirits distributor, today announced the reorganization of its current three statewide operations into two geographic and organizational divisions: North and South.

Effective June 1, 2010, the newly created North Division is to encompass the Florida operation’s former Central and existing North Florida divisions, and will be headed by Barry Zeidwig, with his new title as Vice President, General Manager, Southern Wine & Spirits of Florida, North Division. Power noted that Richard Booth, Vice President, General Manager, remains in charge of the Company’s existing Southern Division.

According to Power, these statewide organizational and geographic changes come in the wake of the Company’s May 25, 2010 announcement of the appointment of Gene Sullivan as Vice President, General Manager of Coastal Wine & Spirits of Florida.

Wayne E. Chaplin, President and Chief Operating Officer of Southern Wine & Spirits of America, Inc., said, “Consistent with our more streamlined structure in other large markets such as California and New York, we are confident this geographic adjustment in Florida will enhance our work on behalf of our Supplier Partners as well as our chain and independent retailers and restaurateurs.”

Brad Vassar, Executive Vice President, General Manager, Southern Wine & Spirits of America, Inc., added, “On behalf of our senior corporate management team and all our Florida Team members, I want to congratulate Barry on his new role and know that he and Richard Booth will make an unrivalled team to take our Florida operations to the next level of service and operational excellence.”

About Southern Wine & Spirits of America:

Southern Wine & Spirits of America, Inc. is the nation’s largest wine and spirits distributor with operations in 30 states. The multi-state distributor currently operates in: Alabama, Arizona, California, Colorado, Delaware, Florida, Kentucky, Hawaii, Illinois, Indiana, Maine, Mississippi, New Hampshire, Nevada, New Mexico, New York, North Carolina, Ohio, Pennsylvania, South Carolina, Vermont, Virginia and West Virginia—as well as the additional seven states of Alaska, Washington, Oregon, Idaho, Montana, Wyoming and Utah through the Southern-Odom/Spirits West partnership. Southern has recently announced the formation of a joint venture in Minnesota with J.J. Taylor Distributing Company and in Maryland and the District of Columbia with F.P. Winner Wine & Spirits. Southern also holds operating licenses and permits in Nebraska and Texas. On a national basis, Southern Wine & Spirits of America, Inc. employs more than 11,000 team members. For more information contact: www.southernwine.com


Posted on Tuesday, June 15, 2010 (Archive on Tuesday, June 22, 2010)
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