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New Products: Smirnoff Signatures
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Pacific Wine & Spirits launches “The Perfect Pour”: Smirnoff Signatures
Pacific Wine & Spirits of California is pleased to announce the statewide launch of Smirnoff Signatures prepared Screwdriver and Cape Codder cocktails. Smirnoff Signatures are available in two sizes: 750 ml for small group gatherings and everyday occasions; and 1.75L for larger social events. |
| “The Perfect Pour” is just perfect for cold box placement. Smirnoff Signatures generate interest among mixed drinks consumers who are already buying chilled wine and beer. What’s more, the products’ eye-catching, cocktail shaker-shaped bottles increase visibility, prompt trials, and promote cross-merchandising for chips, salsas and other casual party fare.
Smirnoff Signatures products are extensions of the top-selling vodka brand Smirnoff. For more information about Smirnoff Signatures, please see your Pacific Wine & Spirits sales representative. |
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Pacific Wine & Spirits launches “The Perfect Pour” in Green Apple
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Pacific Wine & Spirits of California is pleased to announce the statewide launch of Smirnoff Signatures Green Apple prepared cocktail. Smirnoff Signatures, also available in Screwdriver and Cape Codder varieties, come in two sizes: 750 ml for small group gatherings and everyday occasions; and 1.75L for larger social events. “The Perfect Pour” is just perfect for cold box placement. Smirnoff Signatures generate interest among mixed drinks consumers who are already buying chilled wine and beer. What's more, the products' eye-catching, cocktail shaker-shaped bottles increase visibility, prompt trials, and promote cross-merchandising for chips, salsas and other casual party fare. Smirnoff Signatures products are extensions of the top-selling vodka brand Smirnoff. For more information about Smirnoff Signatures, please see your Pacific Wine & Spirits sales representative. |
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Capitalizing on a flavor franchise: Smirnoff Black Cherry Twist
Nearly half of all flavored vodka sales are Smirnoff brands. And it's no wonder, given the fabulous selection available from the Twist pantheon, including citrus, raspberry, orange, green apple, strawberry, cranberry, and vanilla (a gold medal winner at the 2003 San Francisco World Spirits Competition).
Noting that nothing succeeds like success, Diageo Spirits is launching a new addition to the Twist family, Black Cherry. Like the rest of the Smirnoff Twist flavors, Smirnoff Black Cherry Twist comes in a twisted glass bottle with embossing that incorporates a clean red and silver logo reminiscent of the brand's Russian heritage.
To purchase Smirnoff Black Cherry Twist, please contact your SWS sales representative or visit SouthernWineOnline.com (customer registration required). |
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